“As you navigate through the rest of your life, be open to collaboration.  Other people and other people’s ideas can often be better than your own.  Find a group of people who challenge and inspire you, spend a lot of time with them, and it will change your life.” –Amy Poehler

Collaboration is one of the most important fundamentals of business in today’s networked economy.  Embracing collaboration has allowed me to become an effective event professional, business owner, and nurtured my development as an individual.  Personally, the idea of collaboration has always been quite natural to me.  I grew up in a school system that fostered team work, group projects, and working towards a common goal.  I participated regularly in extra-curricular activities as it gave me a sense of belonging to something ‘greater’, but more importantly, it gave me the ‘team’ atmosphere that I thrived within.  I have a deeply rooted passion for the creative and collaborative process.  The idealists, thought leaders of our world, and the influencers of today’s society rely heavily on the collaborative process to fuel growth and innovation.  It happens to be an essential ingredient to the millennial generation.

As an event entrepreneur, my business relies solely on the collaboration of my key event suppliers and the collaborative process.  My event productions would not be realized without their unique talents, various skill sets, levels of experience, and degree of professionalism. Leading with ‘vision’ fosters a collaborative approach that considers all perspectives and possibilities that potentially may go unnoticed.  Collaboration in the events industry is essential.

In the early stages of my business, I did not fully understand the importance of collaboration.  I allowed my insecurities as a designer and business owner to dictate whom I interacted with and my ability to share and remain open.  As I matured into adulthood, so did my business.  Creating a network of professionals that supported me, believed in me, and encouraged my vision -transformed my business.  I built a community of professionals that I trust, respect, and confide in.  Collaboration went beyond business -the process created lasting friendships.

Attending industry events and participating in industry organizations strengthened (and broadened) my network.  The industry professionals I had the pleasure of meeting shared business and personal values that aligned with my own.  They became my sound board for the challenges I was facing as a business owner and gave me the sense of ‘community’ that I longed for.  My greatest friendships in the industry began by attending industry conferences.  Spending a few days with fellow event professionals allowed me to form close bonds with those that do the same.  I had the opportunity to meet my mentors and benefit from their vast experience.  Many of these conferences had a trade show component which allowed me to broaden my supplier base and core network.  I was able to align with businesses and supply chains that otherwise may have been out of reach. 

Collaboration is a key component to running an event business.  The top events in the world are collaborative productions.  Never has it been more important to embrace collaboration within your company culture than it is today.  Forming these partnerships will propel your event business to new heights and reveal your greatest potential.